A Viral Office in the form of a Truck.
Reference to Economic Times.
In the busy Gurugram city, a laptop-clad man, sitting in a moving truck with a glass wall, is driving, which has attracted the attention of everyone. The video is viral as a fully equipped mobile office (with a desk, chair, sofa, air conditioner, and even a television) is shown riding along the highways of the city.
The brief video, which was initially uploaded online on October 29 with the following caption that reads POV: You are in traffic… and the office next door is having a meeting, has already garnered seven lakh views and is still trending on the various social networking sites.
The individual who is recording the scene is shocked and amused, and may be heard saying, There is a truck in front of me and a man is sitting in it, working with a chair and a table! Even there is an AC, a TV and a couch. Kya scene hai bhai!” And he says before he breaks into laughter, Gurgaon is not a beginner.
The True History of the Office Truck.
On a second look, the vehicle has the logo of alt.f coworking, a Gurugram based flexible workspace provider. This foreshadows that the show could be a promotional marketing gimmick intended to market the idea of mobile and flexible office spaces, which perfectly fits the culture of fast-paced and rapid-paced work in the city.
The glass truck that is actually a moving office seems to contain the manic nature of modern city life and the symbolic way work can take place everywhere, anytime and even during traffic.
Internet reactions: since jokes to outrageous theories.
Expectedly, comment boards were overwhelmed with snappy jokes, memes, and original theories by netizens. It is referred to as a next-level marketing concept by some, and some people would make jokes about the workaholic culture in Gurgaon.
One of the users commented, baarish hone do, abhi tairne bhi lagega office, another one made a comment, Advertisement hai office place provide karne ki.
To make matters more funny, one person remarked, main bhi tha is truck mein, and another one said, Sometimes Gurugram is not even for the professionals. The local competition was not much behind either as there was a jibe reading, Hum Bengaluru se agay hain.
The Takeaway
Witty advertisement or a simple good-natured spectacle, this office on a wheels has well encapsulated the spirit of Gurugram; dynamic, ever-changing and in a constant state of flux. It is also indicative of the changing nature of Indian workspace where flexibility and creativity tend to be the motivating factors of interest and involvement.
Whatever the truth behind the story is one thing is certain that Gurgaon will always leave you wondering.
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